Information Design - Project 2
26/01/2023 - 09/02/2022 (Week 03- Week 05)
Yong Kai Yi (0352826)
Information Design
Project 2: Motion Graphic
INSTRUCTIONS
Week 2 (19/01/2023)
Kinetic typography tutorial:
fig 05: adding BG
Add a new solid layer for the BG color.
fig 06: animate
Group:
Research Art Direction for your Kinetic Typography (miro moodboard)
Research on mental health (burnout):
fig 07: research in burnout
Week 3 (26/01/2023)
EXERCISE 4: Motion pie chart
fig 08: task instructions
Progressions:
fig 09: pie chart progression
fig 10: adjust colors and keyframes
fig 11: add percentages and arrows
Final outcome:
fig 13: final outcome
Final outcome after W4 feedback:
fig 13.1: final outcome after feedback
EXERCISE 3: Kinetic Typography
Progressions/ Distribution:
After discussing the art direction, colors, fonts, and so on, we started to distribute the lyrics after proposing our idea to Mr. Martin.
Each of us will need to animate 4-5 lines by following the fixed color schemes, and fonts.
Kinetic typography first draft progressions:
fig 14: visual element progression
At first I wanted to add a licking lip for the lyric 'taste', but ended up not working and also don't know how to animate a licking lip, so I keep it simple instead.
fig 15: arranging the timeline
After confirming the font and colors, I started to arrange the timeline to match the song. Then, I animate it one line by one line.
fig 16: speed graph
I edit the speed graph to adjust the speed of the animation.
fig 17: add visual elements
I wanted to make a splash cream for the 'cake', so I followed this tutorial (https://www.youtube.com/watch?v=SEWZH9PwNe0&t=262s) to make the splash effect.
Final outcome:
fig 18: verse 3 final outcome
Final compilation:
EXERCISE 5: Vector/ Character Animation
Tutorial progression:
fig 19: scale
Bounce effect using the scale tool (0%>105%>100%) for the middle character.
fig 19: vector to shape
fig 20: wiggle expression (alternative of rotation)
fig 21: puppet pin tool
Demo outcome:
fig 22: demo outcome
Exercise (B) progressions:
fig 23: ungroup and organizing layers
Separating and organizing the objects into different layers.
fig 24: scale
Scale for the angpaus and coins to make the bounce effect from the box.
fig 25: wiggle expression
Use a wiggle expression for the waving pose.
fig 26: float expression
I Googled for float expression to make repetitive floating for the clouds.
fig 27: puppet pin tool
Final outcome:
FEEDBACKS
Week 3 (26/01/2023)
(First draft & art direction for the Kinetic Typography)
The art direction is fine, but the composition for the 1st draft needs to fix a little, and consistency of usage of punctuation.
Week 4 (02/02/2023)
(Kinetic Typography)
Overall it's ok, just need to maintain the consistency of usage of motion blur, the 'drop drop' composition needs to fix a little, chorus part of the line needs to adjust the opacity.
(Pie chart)
Let the last frame stop a second because there is too much information to read and slow down the arrow a bit.
REFLECTIONS
Personally quite enjoy doing motion graphics, so I found it quite fun for project 2. We tried different kinds of motion graphics, for example, lyric videos, charts, and an animated CNY poster? Overall, its quite fun, and learned a lot, just the shortage of time, hence, a lot of things need to rush, can't really focus on or give full effort to one specific exercise.
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